Stop training Google Ads on clicks. Train it on customers.
WhatsApp is how APAC buys. Whapture captures every inquiry, lets you mark which leads close, and feeds revenue back into Google Ads — so Smart Bidding optimizes for paying customers, not just clicks.
No credit card required · Cancel anytime · SGD 89/mo after trial
Built for businesses across APAC
The problem
Tracking WhatsApp clicks is not tracking customers.
Every WhatsApp click looks identical to Google. The window shopper. The price tire-kicker. The $5,000 closed customer. All count as one conversion.
So Smart Bidding learns nothing about what actually makes you money. It just throws budget at whatever brings the most clicks — including the bad ones.
If you can't show Google which leads close, it can't find more like them.
How it works
From WhatsApp click to closed-deal signal in Google Ads.
Paste one line of code in GTM
Add the Whapture snippet as a Custom HTML tag. No website changes. Your existing WhatsApp and phone buttons keep working — Whapture just intercepts the click to capture details first.
Capture every lead with full attribution
When a user clicks WhatsApp, a fast form pops up: name, phone, your custom fields. We capture GCLID, UTMs, page URL, source. Then we hand the user off to your WhatsApp with their number ready.
Qualify, close, and feed Google Ads
Your team marks leads Qualified or Closed (with revenue) in the dashboard. Whapture pushes each conversion to Google Ads in real time — it lands seconds after the click. Smart Bidding now optimizes for closed deals — not form fills.
Why this matters
Smart Bidding is a chess engine. Don't hide the king.
Google's algorithm learns the way a chess engine learns — by playing millions of games and seeing what wins. But if you never show it what checkmate looks like, it can't learn to win. It just shuffles pieces.
Right now, your WhatsApp-click conversion is telling the engine that a king-side pawn move is checkmate. So it keeps moving pawns. Your CPA stays flat. Your CPL looks fine. But the actual customers? Random.
Whapture shows Google the real checkmate: this exact GCLID → became a $3,200 dental implant customer. Now the algorithm hunts for clicks like that one.
What you can't measure, you can't improve.
What you get
Everything you need. Nothing you don't.
Universal WhatsApp + tel: capture
Works with any WhatsApp link on the page (wa.me, whatsapp://, api.whatsapp.com) and also intercepts tel: clicks. One snippet covers your entire site.
Full attribution from every channel
GCLID for Google Ads. UTMs for Facebook, LinkedIn, email, affiliates. Referrer URL for organic and direct. See exactly which campaign, source, keyword, and landing page produced each lead — across every channel you run.
Real-time 3-stage conversion sync
Lead, Qualified, Closed — three Google Ads conversion actions, created for you automatically and synced in real time. Set Closed as your primary and let tROAS take over.
Multi-user workspaces
Invite your team. Owners manage everything, admins qualify leads, viewers can only read. Front-desk staff handle the inbox without breaking your setup.
Email alerts + reminder digests
New leads notify your team instantly. Weekly or monthly digest reminds you if leads are sitting unqualified. Toggle on/off per workspace.
GTM-only deployment
Drop the snippet in Google Tag Manager. Fire on All Pages. Done. No code changes, no engineer needed, no awkward conversations with the agency that built the site.
Pricing
One simple plan. Everything included.
Start with a 14-day trial. No credit card. Cancel anytime.
- Unlimited leads
- Unlimited team members
- 3-stage Google Ads conversion sync
- Full GCLID + UTM attribution
- Email alerts + reminder digests
- Custom form fields + branding
- Multi-language widget UI
- Cancel anytime
No credit card required
From the founder
Drago Benev
PPC specialist · 10+ years in Google Ads
I built Whapture because I needed it. I run Google Ads for clinics and service businesses across APAC, and for years our bids were getting trained on the wrong signal — WhatsApp button clicks.
Smart Bidding doesn't care about clicks. It cares about closed deals. So every dollar I was spending on Google was being optimized for the wrong thing. I'd see campaigns with 100 "conversions" produce two paying customers, and campaigns with 30 "conversions" produce twenty.
Whapture is the missing piece. It captures the lead, lets the business mark which ones close, and pipes that revenue back to Google so the algorithm can learn what actually pays. Not theory. The thing I wish existed in 2018.
Built out of necessity, not for sheer profit.
Official partner
Developed in collaboration with Healthmark
Whapture was developed in collaboration with Healthmark, Singapore's leading marketing agency for healthcare providers. Healthmark is the exclusive Whapture partner and representative for the APAC region.
FAQ
Common questions.
Does Whapture work for non-Google-Ads traffic too?
Yes. The widget captures attribution from every channel: GCLID for Google Ads, UTMs for Facebook, LinkedIn, email, and affiliates, plus referrer URL for organic and direct. You see exactly where every lead came from. The 3-stage offline conversion sync currently feeds Google Ads — but the lead-capture and reporting value applies to all channels.
Does this work outside APAC?
Yes. We started in APAC because that’s where WhatsApp is the default communication channel, but Whapture works anywhere people use WhatsApp or phone to inquire — Latin America, Europe, the Middle East, India.
Do I need to change my website?
No. The widget deploys via Google Tag Manager. One Custom HTML tag, fire on All Pages, done. Your existing WhatsApp and tel: links keep working — Whapture just hooks into the click to capture details before opening WhatsApp.
Will the form annoy my users?
It’s a single fast modal that captures name + phone, then hands off to WhatsApp with the user’s number ready. APAC users are familiar with this flow — most businesses already ask for name/phone before WhatsApp. It typically increases qualified-lead rate because it filters out tire-kickers who won’t enter their info.
What about iOS WhatsApp users?
Same flow. The form opens, captures details, then triggers the native WhatsApp link. Works identically on iOS, Android, and desktop.
How does the Google Ads sync actually work?
You connect your Google Ads account once — sign in with Google, enter your customer ID, done. Whapture creates three conversion actions (Lead, Qualified, Closed Deal) in your account automatically. From then on, every time your team marks a lead, the conversion is pushed to Google Ads in real time. A CSV import option also exists as a fallback.
Can I customize the form?
Yes. Drag-drop fields, custom labels, your colors and logo, your own button text. Required vs optional per field. Multi-language ready.
Is my client data secure?
Yes. HTTPS everywhere, encrypted at rest, row-level security so workspaces are isolated from each other. We use Supabase, Vercel, and Resend — established infrastructure providers. See our privacy policy for full details.
Can I cancel anytime?
Yes. Cancel from the customer portal with one click. No retention calls, no email surveys. Your widget will keep running until the end of your paid period.
Stop bidding blind.
Set up takes 10 minutes. Your first closed-deal signal hits Google Ads tomorrow.
Start 14-day free trialNo credit card · SGD 89/mo after trial · Cancel anytime