Stop training Google Ads on clicks. Train it on customers.
Whapture captures every WhatsApp, call and form lead with the ad click behind it, then sends the ones that book and pay back to Google Ads and Meta. Smart Bidding finally learns what a customer looks like.
14-day free trial · No credit card · 60-day money-back guarantee
Official partner
Developed in collaboration with Healthmark, the Singapore healthcare marketing agency and Whapture's official partner in Asia.
Whapture in 60 seconds
Works with
The problem
Tracking WhatsApp clicks is not tracking customers.
Every WhatsApp click looks identical to Google. The window shopper. The price tire-kicker. The $5,000 closed customer. All count as one conversion.
So Smart Bidding learns nothing about what actually makes you money. It just throws budget at whatever brings the most clicks — including the bad ones.
If you can't show Google which leads close, it can't find more like them.
Smart Bidding is a chess engine. Don't hide the king.
If it never sees checkmate, it just shuffles pieces. Whapture shows it the real win: this exact click became a $3,200 implant patient.
How it works
From WhatsApp click to closed-deal signal in Google Ads.
Paste one line of code in GTM
Add the Whapture snippet as a Custom HTML tag. No website changes. Your existing WhatsApp and phone buttons keep working — Whapture just intercepts the click to capture details first.
Capture every lead with full attribution
When a user clicks WhatsApp, a fast form pops up: name, phone, your custom fields. We capture GCLID, UTMs, page URL, source. Then we hand the user off to your WhatsApp with their number ready.
Qualify, close, and feed your ads
Your team marks leads Qualified or Closed (with revenue) in the dashboard. Whapture sends each one to Google Ads and Meta seconds after it's marked. Use Plato? It happens automatically. Smart Bidding now optimizes for closed deals, not form fills.
Why Whapture
Most WhatsApp tracking hopes the visitor sends the message. Whapture doesn't.
| Whapture | Reference-code tools | Google's WhatsApp click conversion | |
|---|---|---|---|
| Lead saved before WhatsApp opens | Name and phone, always | Only if they send the message | No |
| Visitor deletes the code | Doesn't matter | Lead lost | — |
| Follow up people who never pressed Send | Flagged for you | No | No |
| Matching leads to ad clicks | Automatic | Manual lookup | Clicks only |
| Booked and paid revenue to Google Ads + Meta | Real time | Manual or API | No |
What you get
Everything you need. Nothing you don't.
Google Ads and Meta sync
Lead, Qualified and Closed (with revenue) are sent to Google Ads and Meta the moment they happen. Conversion actions are created for you. Set Closed as primary and let tROAS take over.
Plato auto-sync
Connect Plato and nobody has to click anything. A booked appointment marks the lead Qualified; a paid invoice marks it Closed with the real amount.
WhatsApp alerts to reception
Every new lead lands on your front desk's WhatsApp as a card with the name, number and the page they enquired from. Email alerts too, if you prefer.
See who never reached WhatsApp
Some visitors fill the form but WhatsApp never opens. Whapture flags them, so your team can message them first before they go cold.
Repeat-visit revenue
With Plato connected, every paid invoice counts, not just the first. Google learns which clicks bring patients who keep coming back.
Auto-lost cleanup
Leads that never book are marked Lost after the number of days you choose. Your close rate stays honest, and it reverses itself if they book later.
Pricing
Simple pricing. Everything included.
14-day free trial, no credit card. 60-day money-back guarantee on your first payment.
For one clinic or business
or $490 / €490 a year (2 months free)
- Unlimited leads and team members
- Google Ads and Meta conversion sync
- Plato Medical auto-sync
- Full GCLID + UTM attribution
- WhatsApp and email lead alerts
- Custom form fields + branding, in any language
For agencies managing several clients
or $1,490 / €1,490 a year (2 months free)
- Everything in Business
- Unlimited client workspaces
- Switch between clients in one login
- Invite each client to their own dashboard
- Priority setup help
Prices exclude VAT where applicable. Cancel anytime.
From the founder
Drago Benev
PPC specialist · 10+ years in Google Ads
I built Whapture because I needed it. I run Google Ads for clinics and service businesses in the UK, Europe and Asia, and for years our bids were getting trained on the wrong signal — WhatsApp button clicks.
Smart Bidding doesn't care about clicks. It cares about closed deals. So every dollar I was spending on Google was being optimized for the wrong thing. I'd see campaigns with 100 "conversions" produce two paying customers, and campaigns with 30 "conversions" produce twenty.
Whapture is the missing piece. It captures the lead, lets the business mark which ones close, and pipes that revenue back to Google so the algorithm can learn what actually pays. Not theory.
The thing I wish existed in 2018.
FAQ
Common questions.
Does Whapture work for non-Google-Ads traffic too?
Yes. The widget captures attribution from every channel: GCLID for Google Ads, UTMs for Facebook, LinkedIn, email, and affiliates, plus referrer URL for organic and direct. You see exactly where every lead came from. Qualified and closed conversions are sent back to Google Ads and Meta.
Which countries does Whapture work in?
Anywhere people contact businesses on WhatsApp or by phone: the UK and Europe, the Middle East, Latin America, Asia and Africa. Prices are in USD or EUR, and you set your own currency for lead values.
Do I need to change my website?
No. The widget deploys via Google Tag Manager. One Custom HTML tag, fire on All Pages, done. Your existing WhatsApp and tel: links keep working — Whapture just hooks into the click to capture details before opening WhatsApp.
Will the form annoy my users?
It’s a single fast modal that captures name + phone, then hands off to WhatsApp with the user’s number ready. Most visitors are used to this: plenty of businesses ask for a name and number before WhatsApp. It typically increases qualified-lead rate because it filters out tire-kickers who won’t enter their info.
What about iOS WhatsApp users?
Same flow. The form opens, captures details, then opens WhatsApp. Works on iOS, Android, and desktop, and if WhatsApp doesn't open on someone's phone, the lead is flagged so your team can message them first.
How does the Google Ads sync actually work?
You connect your Google Ads account once — sign in with Google, enter your customer ID, done. Whapture creates three conversion actions (Lead, Qualified, Closed Deal) in your account automatically. From then on, every time a lead is marked, by your team or automatically from Plato, the conversion is pushed to Google Ads within seconds. A CSV import option also exists as a fallback.
Can I customize the form?
Yes. Add and reorder fields, write your own labels and button text in any language, and use your colors and logo. Required vs optional per field.
Is my client data secure?
Yes. HTTPS everywhere, encrypted at rest, row-level security so workspaces are isolated from each other. We use Supabase, Vercel, and Resend — established infrastructure providers. See our privacy policy for full details.
Is there a money-back guarantee?
Yes. If Whapture isn't right for you, email support@whapture.app within 60 days of your first payment and we'll refund it in full. No questions asked.
Why not just put a reference code in the WhatsApp message?
Because it only works if the visitor sends the message without deleting the code, and someone has to match codes by hand. Whapture saves the lead's name and number before WhatsApp even opens, matches everything automatically, and flags the people who never pressed Send so you can follow them up.
Can I cancel anytime?
Yes. Cancel from the customer portal with one click. No retention calls, no email surveys. Your widget will keep running until the end of your paid period.
Stop bidding blind.
Set up takes 10 minutes. Your first lead is tracked the same day.
From $49 / €49 a month · 60-day money-back guarantee